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Off-festival

If I say money, what does your brain feel?

Keynote speech
The visionaries
Protagonists 2026: Aminata Gabriella Fall
This event is available in:
On Demand

What we'll talk about

How the automatisms of our brain are exploited to make us spend more or invest badly

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Aminata Gabriella Fall

Financial consultant

Graduated in International Law, former banker and now financial advisor, she is known online as @pecuniami, a project launched at the end of 2019 after identifying a clear generational and gender gap in access to financial issues. Her community engages 50,000 people. Author of books, she gives lectures at major Italian universities.

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This event will be held at:

Piazza Fiera
Piazza di Fiera - 38122 Trento

Standing in the shadow of the ancient ramparts, for a long time Piazza Fiera was the beating heart of the city's markets and commerce, hence its name (which means “fair” or “market”). The wide open spaces make Piazza Fiera ideal for hosting large business events, as well as cultural and musical gatherings. It serves as an important intersection for the city’s public transport, and the underground multi-storey car park means it is easily accessible by car.

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